Brand Influence Group

Live Reporting & Analytics

Know the Shelf Better Than Anyone

Real-Time Visibility of Every Store, Every Visit — Store-level execution data captured in BIG X, our proprietary CRM, and delivered through live dashboards so you see performance as it happens, not just at hand-back.

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Field Intelligence, Turned Into Decisions

Every store visit is logged in real time through BIG X and fed straight into live Tableau reporting. Whether it’s a national planogram roll-out, a POS campaign or a weekly call cycle, you get store-level progress, compliance and performance data throughout the programme — clean, verified and ready to share with retail partners.

Live Dashboards

Real-time Tableau reporting on execution, compliance and coverage.

Store-Level Execution Data

Granular visit-by-visit data across every store in the programme.

KPI & Compliance Reporting

Programme-level KPI tracking that proves delivery against plan.

Our Work

Case Studies

Mondelez New World Nationwide Activation

Precision Media partnered with BIG to execute the Mondelez Cadbury campaign across New World stores nationwide, delivering a high-impact retail activation that boosted visibility and shopper engagement for the Cadbury & More range.

Field Model Design – The Hybrid Model

Strategic ownership where it counts, disciplined execution everywhere else. How a tiered Territory Manager and CSR hybrid model drives measurable commercial growth nationally.

The Weekly Difference – Customer Service Representatives (CSR)

Weekly, without fail. How a dedicated CSR team protects on-shelf standards every single week for a leading frozen foods manufacturer.

The Territory Manager Model – Field Sales Team

One relationship, one owner, every priority store. How dedicated Territory Managers drove NPD ranging compliance for a leading beauty brand.

Speed to Market, Proven

639 planograms. 3 weeks. Delivered ahead of schedule. How disciplined execution gets new products onto shelf faster — and lowers launch costs.

The Rebrand POS Drive

A rebrand landed in 400+ stores in 3 days. How a national POS blitz turned a fintech relaunch into a partner-of-choice relationship.